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By Chaney Burks ·

How to get your Google review link—and test it before printing a QR code

A customer is willing to leave a review. Then you hand them a card that says “Find us on Google.” Now they have to search, choose the right business and figure out where to write.

You can make that handoff simpler. Google Business Profile provides a review-request link and, on a computer browser, a downloadable QR code. You don't need a separate QR subscription just to use Google's own code.

The useful part isn't the square on the card. It's where the customer lands.

Start inside the right business profile

Sign in with the Google account that manages your business, then open your Business Profile. Google's current instructions are:

  1. Select Read Reviews, then Get more reviews.
  2. Copy the review link using Copy.
  3. On a computer browser, right-click the displayed QR code and choose Save image as… to download it.

Interface labels can vary. An Ask for reviews button has also been used for this feature. Look for the review-request sharing panel, rather than copying an arbitrary address from your browser.

If you manage several locations, check the business name and location before copying anything. A code can scan perfectly and still take someone to the wrong branch.

Google currently says its review QR codes can be generated on a computer browser, not a mobile device. If you're trying to download one from your phone and can't find it, try the desktop flow rather than buying another tool to solve the wrong problem.

Test the destination before designing the card

Open the copied link on a phone. Check which business appears and whether the path lets a customer leave a review. Then scan the downloaded QR code from another screen.

Don't submit a test review of your own business. You only need to verify the destination and the steps a customer will encounter.

Next, test the actual printed proof. A code that works on your large monitor may be harder to scan after it has been shrunk onto a receipt. Leave clear space around it, keep it sharp and give it a plain label such as “Review us on Google.”

These are practical usability checks, not a promise that every device will behave identically. If the scan fails, fix that before ordering a stack of cards.

Put the link where the customer can use it

Google suggests receipts, thank-you emails, the end of a chat interaction and an in-store display as places to share a review request.

Choose the form that fits the moment. A clickable link is usually simpler in an email someone is already reading on their phone. A QR code makes more sense on a printed card or a counter display they can scan.

For example, a fictional repair shop might put a small review card beside the collection desk and include the same review link in its normal thank-you email. The example isn't a claim about results; it shows how one destination can support two ordinary customer touchpoints.

Start with one useful placement. You don't need to cover every wall with codes.

Ask for an honest account, not a particular rating

A simple invitation is enough:

Thank you for choosing us. If you'd like to share your experience, you can leave an honest Google review here: [review link].

Don't offer a discount, free item or other incentive in exchange for a review. Google's policy prohibits incentives for posting, changing or removing reviews. The review should reflect the customer's genuine experience.

The code removes a few steps. It doesn't make somebody owe you a review, and it doesn't guarantee more reviews, better rankings or more customers. Leave people room to decline.

Keep a working copy and check it again

Save the downloaded image and the destination link somewhere your team can find them. Before reprinting materials, scan the code again and confirm the business it opens.

If you change locations or discover a duplicate profile, don't assume the old printed materials still lead where you intend. Verify first. Fix the underlying profile issue rather than sending customers toward an uncertain listing.

This is a small job, but it has a clear finish: the right business opens, the review path works and the invitation asks for an honest experience without pressure or rewards.

Want a second set of eyes on the whole profile?

LocallyHQ's Free Google Business Checkup looks at profile completeness and activity, reviews and responses, photos, services, listings, competitor context, local visibility and customer-trust friction. No login or account access is needed.

Check how my business looks on Google.

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